Arrow Group Announces Name Change to Formetiq, Marking a Strategic Shift Toward In-House Furniture Manufacturing
Arrow Group, a trusted leader with decades of experience in the office furniture wholesale industry, proudly announces today that it is changing its name to Formetiq®. The name change reflects the company’s strategic evolution from a furniture wholesaler to a dedicated manufacturer and producer of its own intelligently designed, in-house furniture lines.
For years, the Formetiq® brand has been the cornerstone of the company’s product offerings, delivering high-quality, flexible, and comfortable workspace solutions—such as the acclaimed SYSTM® modular desking and Havana soft seating ranges. By adopting Formetiq® as its primary corporate identity, the company is aligning its name with its true passion: designing and building exceptional workplace environments.
“This is an exciting milestone in our company’s history,” said Sales Director Ronnie Temple. “After decades of successful wholesaling, we have increasingly focused our investments and expertise on designing and manufacturing our own furniture. Transitioning our name from Arrow Group to Formetiq® makes perfect sense. It reflects our evolution from a distributor to a creator, allowing us to have complete control over the quality, design, and sustainability of the products we bring to the modern workspace.”
While the name is changing, the company’s commitment to its global network of dealers and trade partners remains stronger than ever. Operating out of its Lowestoft headquarters and continuing to hold substantial inventory to support fast turnaround times, Formetiq® will continue to provide the same industry-leading trade pricing and dedicated dealer support that partners have come to expect. The company will also continue to offer its popular Metalicon® range of ergonomic workspace solutions.
The rebranding initiative will be rolled out across the company’s website, dealer portal, and marketing materials over the coming weeks. The company’s core mission remains unchanged: to manufacture intelligently designed workspace furniture that empowers people to work happy and work well.
For more information about Formetiq and its latest collections of commercial office furniture, please visit: www.formetiq.com
About Formetiq® (formerly Arrow Group):
Our vision is to shape the future of work through furniture design that is both intelligent and enduring. We believe workplaces should do more than simply function, they should feel intuitive and cohesive, with future needs in mind. That belief drives our approach to creating furniture solutions that are not only fit for today, but adaptable for what comes next.
Everything we design is guided by three core beliefs. It must look beautiful, bringing a refined and confident aesthetic to every product. It must work intuitively, supporting the people who use it with clarity and ease. And it must be realised through the most resource-effective approach, where intelligent design minimises waste, works well as a system and maximises longevity.
This is how Formetiq delivers furniture design solutions that are trusted for the next generation of work.
